The inner-most ring of seven dots represents the VERA project leadership. The middle ring represents the VERA community advisory board and committee members. The outer ring represents the larger community of XR researchers. The colors are intended to reflect the diversity, equity, inclusivity, and accessibility goals of the VERA participant pool, the leadership, and the user community. These goals are societally and scientifically motivated.

The logo colors are chosen from an isoluminant colormap, specifically the IsoAZ colormap developed by Matteo Niccoli.